Generally, Toys have the following features
(1) Toys bring happiness to users
Toys give users plenty of freedom of operation, and a wide variety of toys meet the preferences of different users and match their level of competence. Through toys, users enjoy the fun of playing, watching, puzzles and even exercising. Toys bring many aspects of happiness and meet different levels of psychological needs.
(2) Toys are cultural and educational
Toys bring a certain cultural and educational function while bringing joy to children. According to the research results of early childhood education institutions, children learn about the world through action during their infancy. The toys are brightly colored and beautifully shaped, and some are accompanied by pleasant sounds and simple movements. These qualities make the toys become children in early childhood to understand the world and explore The best carrier of the world; In early childhood, children have a preliminary understanding of the world. At this stage, toys can not only cultivate children's good character, but also be an effective means of ideological and moral education. In the youth period, combining toys and multimedia elements can Encourage children to explore the curiosity of unknown things, understand the customs of the world, broaden their horizons, exercise their thinking ability and hands-on ability. Toys are the best partners for children. No matter what stage of growth they are in, suitable toys can be given specific cultural functions and educational functions to promote their physical and mental health and enrich their lives.
(3) Toys meet the trend of a specific period
Throughout the history of the development of toys, the image of toys has the characteristics that conform to its historical trend. With the development of modern social and cultural industries, the trend is changing more rapidly. The "popular goods" of the toy industry are generally related to the current cultural works (such as animation, film, games, games, etc.). Cultural works have become an important factor in promoting “popular goods”. Toy manufacturers will choose the products that best cater to market trends according to different market trends.
(4) A variety of toy types
Consumer demand is a basic reference for toy design. Since toys are mass consumer goods, their consumers' needs are different, including gender, age, region, culture and other factors will affect the needs of consumers, so that toys have strong differences and diversity. The diversification of consumer demand makes the current toy industry segment market products rich and highly targeted.